And The Award Goes To…

Emmys, Grammys, SAG, Oscars oh my! If you didn’t already know its award season. As a pop culture fanatic it’s one of my favorite times of the year. In the spirit of all the award shows happening lately I wanted to honor some of my favorite moments in marketing and social media in the past… Read more »

#Hashtags We Salute You!

November 6 2012 is a day that will go down in history.  It was an event that not just Americans, but everyone worldwide was captivated by.  President Barack Obama was just re-elected president and was giving his victory speech. Everyone was mesmerized; not just by Obama but something beyond him….literally.  Standing in the crowd directly… Read more »

Social Media RIGHT Now

Over the past few years there has been a shift in the world. Society as whole has developed a new found appreciation for design and renewed respect for quality, artistic vision, and beauty. These are words that have always been associated with right brain thinkers.  The right side of the brain is said to control creativity… Read more »

Public Opinion

The blogosphere is a populous place.  From individuals to corporations it seems almost everyone has embraced blogging. While there are many components to tracking the success of a blog, comments have always been the most immediate indicator of success. Not anymore. Commenting has decreased in favor of sharing.\n\nThe decrease in commenting can be accredited to… Read more »

Google + My Thoughts

This past month Google launched the much anticipated Google+, the social networking site that is said to finally be competition for Facebook.  As with most Google products Google+ is currently invite-only during this initial launch.  Like most people who are into this sort of thing I was (impatiently) awaiting an invitation.  Saturday morning I finally… Read more »

Build to Last

If my master plan has worked you have read my blogs which have helped you see the importance of social media for your business.  So now that you have set up your preferred profiles and channels for social media marketing (SMM) it’s time for you to acquire followers. Having a strong fan base is the… Read more »

Blog Traffic Down? Time to Roll Out Tumblr

Almost every single brand, business and freelancer I can think of has a blog. Blogs have always been the one aspect of social media that seem to click with people. They’re a great way to establish your expertise in a field, add a human aspect to a brand, and give life to a website that… Read more »

A Social Spin

One of the greatest things about social media is how consistently small efforts can yield big rewards. I can not stress enough how infusing social media into your current efforts pays off.  If you still aren’t convinced that social media is a force to be reckoned with, here are a few examples of the large… Read more »

Stay Connected

At my house we use AT&T as our internet provider.  Lately I have been having countless issues with our connection.  I have called them to try and get it fixed but it still remains unresolved.  As most people do these days I took my frustrations and made them public on Twitter.  A simple “I hate… Read more »

Think outside the status box…

Now that social media is becoming a bigger part of everyday life more companies are joining the bandwagon. It is safe to say the two current heavy hitters are Facebook and Twitter. Most major brands have an account on at least one if not both these websites. Both Twitter and Facebook provide a great opportunity… Read more »