What’s New at Blue

  • What’s New at Blue

    Blue Daring Launches See it to Life™

    We created See it to Life™ to give innovators, makers and hustlers a fun, engaging tool to share their ideas more clearly, This 27-card set takes users through strategic processes with the goal of taking an idea and transforming it into an actionable vision. The toolkit is now available for purchase online.

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  • What’s New at Blue

    Melissa featured in “Who’s Who” by Negocios Now!

    Melissa was highlighted in a select list of “Latinos Notables” by Negocios Now, a national award-winning publication focused on Hispanic business. Our fearless founder was recognized for leading our team in delivering innovative branding for clients, plus her commitment to fostering Blue Daring’s unique culture of creativity and collaboration.

  • What’s New at Blue

    Shuky Leung to Lead Creative at BD

    For over 7 years, Shuky has elevated our clients’ brands through her smart and skillful approach to design. In her new role as Creative Lead, she will now oversee all creative and design ensuring that everything we do is both beautiful and strategic. Shuky is thrilled to take on this new adventure while continuing to advance our clients’ visions through design. Congrats, Shuky!

  • What’s New at Blue

    Veronica Cruz joins Junior Achievement of Chicago’s Central Division Board

    Veronica joins a dynamic and committed group of leaders who raise funds and awareness for this historic organization. For almost a century, Junior Achievement has given young people the knowledge and skills they need to own their economic success and plan for their futures. Veronica is excited to give her time and energy to a cause she cares deeply about.

  • What’s New at Blue

    Erika Park joins BD as a Designer

    We’re thrilled to welcome Erika, a former Blue Daring intern, to the team. This versatile designer recently earned her BFA with emphasis in Visual Communication Design from the School of the Art Institute of Chicago. When she’s not helping clients create powerful brand expressions, Erika enjoys making 3D-printed accessories and tracking down Chicago’s most delectable eats.

  • What’s New at Blue

    Chicago River Design Guidelines Receive ILASLA Award

    Our collaboration with site design and the City of Chicago to promote safe, sustainable and accessible development along the Chicago River earned a 2019 Honor Award from the Illinois chapter of the American Society of Landscape Architects. Honorees exemplify the diversity of the landscape architecture profession and its positive impact on everyday interactions with the surrounding environment. Learn more about our work with site design to create the guides.

  • What’s New at Blue

    Makers’ Panel @ IHCC

    Melissa spoke at Make the Connection!, the Illinois Hispanic Chamber of Commerce’s Signature Breakfast. More than 800 business owners were in attendance to network, build relationships and be inspired. The event focused on “makers”: people who make products and services that create value and joy. Fellow speakers included Chicago Mayor Lori Lightfoot and Illinois Governor JB Pritzker.

  • What’s New at Blue

    Chris Richards joins BD as a Designer

    Chris has called Chicago home ever since graduating from Harrington College of Design, and brings with him a wealth of experience, working for clients like Kellogg’s, Baxter and the Gateway Foundation. In addition to having an impeccable eye for detail and a penchant for illustration, Chris is an avid runner and horror movie enthusiast.

  • What’s New at Blue

    A grand finale: The Creative Challenge closes with a music video

    The Creative Challenge has ended with our third and final installment. Blue Daring Designer Shuky Leung and Writer + Strategist Courtney Griffin created a music video, featuring three artists of varied disciplines, creating works inspired by BD’s original music. The entire video was shot in one day, with each artist having just around four minutes to create their work.


  • What’s New at Blue

    Posters and Postcards: Creative Challenge 2 makes its debut!

    Envisioned by Creative Lead Ashley Kaneko and Ideation Lead Vanessa Mentor, this second installment of the challenge is a series of five posters that use photography, illustration and lettering to bring BD’s core values: vision, dichotomy, collaboration, purpose and a challenger spirit, to life. The posters will rotate throughout the city and have also been replicated in postcard-size.


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