Honk If You Love Effective Marketing

Every morning for the past week and a half on my commute to work I notice a person dressed up like the Statue of Liberty dancing on the corner of Lawrence and Western (Chicago). This person usually has a sign that says ‘Honk if you love Liberty” or something to that effect.\n\nImmediately my first thought… Read more »

A Little Goes a Long Way

It’s pretty rare not to meet someone who doesn’t love chocolate. I mean what’s not to love about the sweet confection? It can, however, be enjoyed in different ways. There is your run-of-the-mill candy bar available at any store; satisfying yes, forgettable always. Then there is the pure quality and intense taste of a specialty… Read more »