How to Create a Logo

Every designer has his or her own way of designing a logo. This year, I’ve paid particular attention to my own creative process. Partly to see if I could establish a more systematic way of creating, but also to archive the experience from start to finish. Most people only ever see the finished product, but there is so much… Read more »

What is your brand’s song?

This year I decided to fill my time with more “passion projects”—uber creative and liberating experiences (or experiments) that will challenge me to be more creatively well-rounded and energize my work. One of my most recently inspired undertakings was to learn to play a new instrument. I chose ukulele because, coming from Hawai’i, I already had… Read more »