Empowering Effective Engagement
Partner
Chicago Department of Planning and Development
Services
THE ASK
The Chicago Department of Planning and Development (DPD) wanted to engage diverse communities along a key stretch of Archer Avenue in imagining new possibilities for their neighborhoods. It asked Blue Daring to develop an engagement strategy and brand for Moving Archer Forward.
WHAT WE DID
Alongside our longtime collaborator, site design group, we created a comprehensive engagement toolkit that empowered DPD to lead effective, inclusive outreach. We also developed a vibrant visual identity, with five stripes representing the five communities that make up the corridor. Together, the toolkit and brand helped DPD meet residents where they were, build excitement and engage more than 2,600 voices in shaping the future of their communities.
